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Something lighthearted to keep with the spirit of the company and its owners.
Exploring a human element, with a nod to upcycling.
A treatment playing a little more to the retro style the client mentioned during the original information-gathering interview.
Round 1 Logos

Something lighthearted to keep with the spirit of the company and its owners.

Exploring a human element, with a nod to upcycling.

A treatment playing a little more to the retro style the client mentioned during the original information-gathering interview.
Round 2 Logos (colors)
Logo direction picked, the lettering was altered further creating more width for increased legibility, and the background graphic was toned-down.